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vintage costume jewelry wholesale Soft text is a "text advertisement" written by the company's market planner or the copywriter of an advertising company to write. Compared with hard advertisements, the reason why soft text is called soft text is that the subtlety is a "soft" word, as if the needle is hidden in the cotton, not exposed, and the enemy is invisible. When you find that this is a soft text, you have fallen coldly into the "soft text advertisement" trap that has been carefully designed. The pursuit of the soft text is a kind of dissemination effect of spring and rain and moisturizing. If the hard advertisement is the Shaolin Kungfu of the foreigner; then, the soft text is the hiding needle of the Mianli, and the Wudang Boxing method of Rou Kegang, both soft and hard, and both internal and external. Soft text marketing is the most powerful marketing method.
The soft text
The "soft text" we call refers to the "thinking circle" set by consumers through specific conceptual demands and reasonable ways to make consumers enter the "thinking circle" set by the enterprise. Target psychological attacks to quickly realize the text (picture) mode of product sales.
The definition of soft text: one is narrow, and the other is a broad sense.
The soft and hard wideness is relative, not straightforward advertising expression can become soft and wide.
soft text: The soft and wide text of the text is soft text.
1. The definition of narrow sense: refers to the pure text advertisement published on the propaganda carrier such as newspapers or magazines such as newspapers or magazines. This definition is an early definition, which is the so -called paid text advertisement.
. The definition of a broad sense: Refers to the publicity and popularity of corporate brand image and popularity by planning through planning, magazines or networks such as newspapers, magazines or networks. News reports, in -depth articles, paid short essay advertisements, case analysis, etc.